“Ljubljana? Where is that? Slovakia?” – “No, no Slovenia.”
“Ummm…and where is that?”
This was probably one of the most common reactions I encountered when I told friends and colleagues about my plans for this summer. I was going to attend a summer school in Ljubljana to learn about interviewing and qualitative data analysis. But I came back with much more then just knowledge about scientific methods. But you will see. So, are you also still asking yourself where Ljubljana and Slovenia actually are? I certainly did. But we are in good company. It seems to be a common ignorance – David Letterman experienced the same, with painful consequences for his sidekick. https://www.youtube.com/watch?v=yEyhdpaRuug
I fill you in: Slovenia is placed in between three popular tourist destinations, next to Italy, south of Austria and north of Croatia. If you put your finger right in the middle of the petite country, you find the capital: Ljubljana. My boyfriend drew this little map for you:
Ljubljana is home to 272,220 people, roughly a third of Amsterdam´s population. It is also home to the yearly which is my reason for being here. The school promises “cutting-edge courses in the full span of qualitative and quantitative topics”, something I felt I was in desperate need of, and so I enrolled for 2 courses, each one going on for 1-week.
The faculty where the course takes place is situated out of town, about 3km north, but Ljubljana has (I know this simple fact alone will touch the heart of every Dutch), and you can easily bike up north. A half-an-hour ride later, I found myself in a small classroom with around 20 other students from all around the world and a self-confident Slovenian lady with an intriguing British accent. “Back in school!” I thought immediately and thoroughly enjoyed being back on the other side of the classroom; the simple unadulterated pleasure of soaking up knowledge. The course was on expert interviews and how to unravel the inner thoughts and personal opinions of experts. Usually being well-trained public speakers and used to giving interviews on professional rather than personal views, the real challenge in conducting good expert interviews is to get them to talk about their true and personal opinions, as we learned in the class. And so we discussed some useful strategies.
I couldn’t wait to get my hands stuck into some actual interviewing, though, which we could eventually on the third day. We eased into it, interviewing classmates first and then random campus people. Eventually, two students could interview a PR spokesperson of the government, in front of the classroom. In 2007, Slovenia had become the first former Communist country to join the Eurozone, and we interviewed Matjaž Kek, then responsible for the EU accession campaign. I learned a lot watching the interview, being able to observe what questions can open up a conversation – and which lead into a dead end. This interesting interview day tagged along painstaking hours of interview transcribing the next day – a good exercise but also a good reminder: Do I really want to conduct interviews? In all seriousness, it is worth thinking about the time investment needed for interviewing and considering it in your PhD planning, and if possible: hire an assistant for transcribing. All in all, the course was rather theoretical in nature though; the interview day was doubtlessly the most instructive.
In the second week, we were introduced to a French-Canadian teacher, now living in Spain, who left us all deeply impressed when she ordered her lunchtime coffee in fluent Slovenian. Her class was on ‘Qualitative Data analysis using NVivo’, and let me tell you, we really dug into it. We learned all steps from the storage of the interview data to the final data analysis and writing up for publication. We were introduced to a number of features of the NVivo software for developing a systematic and comprehensive coding scheme, and for getting a better feel for the data, such as words clouds, creating summaries of coding categories, visualizing data and analyzing relations between concepts through data matrices. It was a very hands-on class, a lot of work and preparation, but just as worth all efforts.
We (apart from those poor few whose duties commanded an immediate return home) ended summer school with food and drinks at the Friday markets, feeling that this was a good summer. I left Ljubljana with a sense of confidence for my upcoming interview study, both in how to conduct the interviews and how to conduct data analysis; even with excitement about the prospect of interviewing. Almost without noticing, I had also learned more about European history, Slovenian culture, about hypnosis during birth-giving (can’t hurt to know random facts), met students with such fascinating and courageous projects as interviewing convicted criminals in prison, and I made a friend in Helsinki, the place I was gonna go next on a research visit.
And if you know ask yourself, where Helsinki is…
… go back to the video and your geography book.
Celine Klemm is PhD candidate at the department of Communication Science. Her research focuses on the role of media and journalists in a public health crisis.